The auction’s innovative marketing campaign included a groundbreaking collaboration with Bloomingdale's at the department retailer’s flagship store in Midtown Manhattan. The partnership featured a tightly curated, yet comprehensive, presentation of more than 40 pieces on display throughout the 4th floor of Bloomingdale's New York.
“Demand for RETNA right now told us this piece was heading into record territory,” said Leon Benrimon, Director of Modern & Contemporary Art at Heritage Auctions.
Additional artist highlights include:
· Kate Moss Fragile, 2013, by Mr. Brainwash: $21,250
· Coco Chanel 1000%, from the 2006 collaboration between BE@RBRICK and Chanel: $21,250
· Untitled, polyptych, 2016, by RETNA: $20,000.00
Heritage Auctions’ next two Modern & Contemporary Art auctions take place in April and May. On April 16, itsSignature Prints & Multiples Auction will be held in Dallas and the house’s Modern & Contemporary Art Signature Auction happens in Beverly Hills on May 23.